How To Organize A Fly,
and Get Attention
Guidelines for staging a One Sky One World Event
First, you must choose adequate and attractive facilities.
Choose a location open to the winds from as many sides as possible. (Where available, choose a location near water; wind is more likely). Setting should be as attractive as possible, with good community access.
Appeal to kite fliers of all levels. IMPORTANT: Your One Sky One World event will most likely include two-string “Stunter” kites. Please be advised that it is essential to set aside an area specifically for that purpose. In the interest of safety, “Stunter” areas must have clear markings and signage that alert participants and spectators to stay out of the area. Ask flyers of very large kites to move further down wind.
Record the number of participants, kites flown, and estimate the number of spectators who witnessed the event. Get people to sign the Attendance Signature Sheets so we can evidence substantial numbers. Document the event in as many ways as possible: home video, kite aerial photography, film, photographs and slides. Be sure to send us what you may want to be published on the web page.
Important: Send attendance sheet(s), any reports, pictures, and documentation as soon as possible after the event to One Sky One World.
Please remember to plan for cleanup and trash removal of your site. Never underestimate the importance of maintaining good relations with the owner or manager who has allowed you to use the land for the event. If it seems feasible, consider leaving the area you use in cleaner condition than when you arrived. That will send a strong and emphatic message of your appreciation and respect for the earth as well as the skies, consistent with the theme of the event.
Try to interest other community-based organizations such as service clubs, religious and interfaith groups, institutions serving the handicapped and elderly, schools, local government agencies, peace groups and chapters of international organizations (e.g. Sister Cities, Unesco, Lions Clubs, Rotary Clubs, etc.) in sponsorship and participation. Recruit volunteers in the process. Subsidizing or giving away the OSOW Kites can provide promotional and philanthropic opportunities for sponsors. With enough lead-time, sponsors’ names can be printed on the kites (contact OSOW for information), or stickers can be made which can be affixed to the kites.
Make a mailing list of organizations, news services, newspapers, radio and TV stations. Make a list of locations for posters. When possible, do your own posters using One Sky One World logos we will send to you or you can take off of the website. Distribute them widely. Call or visit local TV, radio, magazines and newspapers to tell them about the event. Begin sending press releases out as soon as you have a location. A 30 second Public Service Announcement (PSA) for radio and/or TV can be composed from the Sample Press Release that you can download from the web page under the category of Get Involved. You should begin this process 3 months before the event (in July) with your first release and the PSA. You may wish to include a cover letter requesting public service airtime. Where possible, publicize the event to offices of international, national and/or regional media.
The One Sky One World Organization will do as much as it can to get media coverage of the event.
On the day before your event remind newspapers (city desks and, where appropriate, photo desks), and TV (news assignment desks) of One Sky One World. TV coverage will help get more national and international attention.